In a stunning disclosure, Expedia (who owns VRBO/HomeAway) revealed its newest method for greater control of vacation rental homes and their owners. Expedia disclosed its plan at a recent industry software conference this past September.
NEW YORK, NY, October 17, 2017 /24-7PressRelease/ — In a stunning disclosure, Expedia (who owns VRBO/HomeAway) revealed its newest method for greater control of vacation rental homes and their owners. Expedia disclosed its plan at a recent industry software conference this past September.
Expedia will use pre-determined algorithms to force homeowners into reducing their stated rental rates. In other words, Expedia will determine the owners’ rates. These algorithms will sort “like” homes based on rates and suggest to vacation rental homeowners the “correct” nightly rate for their properties. If an owner doesn’t comply with Expedia’s rates, the listing will drop in rank, decreasing its exposure to potential renters. Effectively, the owner gets penalized.
Melissa Palmeri, owner of the new statewide listing site NewYorkRentalByOwner.com explained, “Expedia first began with charging travelers an outrageous ‘booking fee’ of 10% to 15% and then forced homeowners like me into online booking and their rental policies. They are now telling us what we should be charging. I think we all know the reasons for why a similar home may demand more or less rent. Once again, Expedia is limiting a homeowner’s ability to run their business the way she/he wants to run it.”
In July 2017, Palmeri joined a growing network of national vacation rental sites to create New York Rental By Owner. The site has all the functionality of HomeAway/VRBO, and even a few add-ons that are better and offer home-away-from-home accommodations for families, couples, and singles. Ms. Palmeri said her site “is purely and simply a listing site that brings travelers and homeowners together.”
NewYorkRentalByOwner.com offers the following:
– You decide on what you want to charge
– NO booking fees to travelers/renters
– You decide on what policies are best for our business
– First 6 months of listing are FREE
Ms. Palmeri went on to explain, “In a recent article Expedia/HomeAway characterized vacation homeowners and managers as ‘unsophisticated’. I am pretty confident that homeowners and managers know their business better than them (or me for that matter!). It’s YOUR property and so you should manage it your way, which is why I launched NewYorkRentalByOwner.com.”
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